top of page
Campaign Design for Technology Forums

科技論壇活動展場設計

2022 關鍵評論網媒體集團媒體科技年會

【 行銷科技新時代 】第一方數據帶來的媒體文藝復興

campaign design of TNL
rectangle.png
海報設計
Poster Design

Design Concept:

This design utilizes three-dimensional geometric shapes, combining elements of the "Renaissance" with "technology" to create a unique visual experience. The primary color scheme features teal and turquoise, showcasing a sense of technological advancement and vitality. The three-dimensional number "1" symbolizes "first-party data," emphasizing the uniqueness of the design and aiming to spark the audience's interest, providing an extraordinary visual feast.

​

設計理念:

本設計運用了立體幾何圖形,結合「文藝復興」與「科技」元素,創造獨特的視覺體驗。主色調選用青藍色和青綠色,展現科技感及活力。立體數字「1」象徵「第一方數據」,強調設計的獨特性,旨在引起觀眾興趣,帶來不同凡響的視覺享受。

poster of TNL
​展板設計
Display Board Design

Design Concept:

Through a unique design, I successfully captured the audience's attention, effectively conveying the brand message while clearly guiding them in the direction of the exhibition, enhancing brand recall. This design not only provides a visual impact for the audience but also promotes their memory and interest in the brand.

​

設計理念:

透過獨特的設計,我成功吸引了觀眾的目光,不僅有效地傳達了品牌信息,還清晰地指引了展覽的方向,增強了品牌的印象。這樣的設計不僅讓觀眾感受到視覺上的衝擊,還促進了他們對品牌的記憶與關注。

board of TNL
​電視輪播圖
SIDESHOW

Design Concept:

By reformatting the primary visuals, I skillfully integrated the company and group logos to present all information cohesively. This design not only reinforces the brand image but also effectively deepens the audience's impression of the brand. The overall flow and unity of the design make the information easier to understand while enhancing the brand's professionalism and appeal.
 

​設計理念:

透過重新排版主視覺,我巧妙地搭配了公司和集團的LOGO,完整呈現所有資訊。這樣的設計不僅再次強調了品牌形象,還有效地加深了觀眾對品牌的印象。整體設計的流暢性和統一性使得信息更加易於理解,同時提升了品牌的專業性和吸引力。

screen of TNL
影片宣傳剪輯Video Promotional Editing

Design Concept:

To ensure the event video plays smoothly on a loop, I utilized a significant amount of repetitive dynamic animation elements and added fade-out effects at the beginning and end to enhance the natural transition. The animation features objects gathering from the edges, along with rhythmic designs of technology-related text and orbs, continuously capturing the audience's interest and creating a vibrant visual experience. Additionally, I selected upbeat background music with no distinct structure, further enhancing the viewers' enjoyment and comfort.

​

設計理念:

為確保活動影片流暢重複播放,使用了大量重複性的動態動畫元素,並在開始與結束處加上漸出特效以增強過場自然感。動畫中物件從四周聚集的效果及科技文字和圓球的律動設計持續吸引觀眾興趣,營造生機勃勃的視覺體驗。此外,選用了輕快的背景音樂,無明顯起承轉合,進一步提升觀眾的愉悅與舒適感。

projection-screen.png
bottom of page